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About Sugaronline

Sugaronline was set up in 1999 to provide information to all the different aspects of the sugar industry. It’s chairman and one of the original founders is John Kinder who was formerly Managing Director of ED&F Man Ltd and the current Managing Director is Richard Oxley. Both Mr. Kinder and Mr. Oxley have been involved in the sugar industry for 30 years and their combined skills and experience cover all the different aspects of the sugar industry from refining to futures trading.

Sugaronline is an independent online information and services company; providing news, reports, prices, analysis, brokerage, advertising and recruitment services for the whole of the Sugar, Ethanol and Biofuel industries. It is a company run by “ sugar people” for “sugar people!”.

The site is constantly updated throughout the day to keep you up to date with the World of Sugar!

We pride ourselves on the quality of our information from our sources all around the world. Our sources are contracted to provide independent information and analysis along with up to date crop forecasts and consumption statistics throughout each sugar growing season.

Our customer care is handled from our central office in London. We try to ensure that everything we do is done in a timely and accurate manner.

Below you will see the demographic breakdown of our members. We now have over 85000.

From these you will see that we have members in every section of the sugar industry both geographically and industrially. With the feedback from the diversity of our members we strive to ensure that our site can be everything to everyone.

Registered users by industry sector (since March 2000)

Equipment Manufacturer 3.80%
Finance 10.01%
Wholesale/Retail 8.20%
Cane Refiner 4.04%
Cane Farmer 4.69%
Cane Miller 5.83%
Shipping and Transport 2.26%
Broker 8.93%
RSA/SAL Member 0.19%
Beverage Manufacturer 5.11%
Industry Analyst 6.03%
Government Agency 2.43
Beet Sugar Producer 3.29%
Packings and Logistics 1.20%
General Trader 21.61%
Beet Farmer 1.82%
Input Supplier 1.51%
Food Manufacturer 9.06%

industry

Geographic breakdown (% of registered users since March 2000)

 

North America 27.30%
Asia 21.09%
Western Europe 16.89%
Central & S. America 16.10%
Eastern Europe 7.05%
Africa 6.62%
Oceania 4.95%

geographical

Areas of interest (% of registered users since March 2000)

Prices 69.11%
News 61.33%
Markets 52.12%
Plant & Equipment 34.02%
Freight 29.47%
Finance 28.41%
Agri-inputs 22.05%
Sugar Technology 17.16%
Insurance 13.10%


As a result of our global coverage of all aspects of the sugar and related industries we are in a unique position to reach anyone and everyone which makes us the leading advertising and recruitment medium for the industry. Anyone wanting to get their services or products noticed or is in need of personell ,whether it be of a technical or executive position, need look no further than Sugaronline. We are the only dedicated Sugar information company and as the above demographics prove we truly reach out all around the globe. With the diversity of our mailing list we have now successfully recruited for several sugar companies world wide.

Our information and progress has grown hugely over the past few years. We are constantly looking to develop the site and to do this in the most effective way we rely on communicating with our members to find out what you want. We welcome constructive comments. So please, any feedback that you have, good or bad, is always welcome and will always be taken into account when looking at future developments.